The global mice industry size was valued at $345.8 billion in 2021 and is projected to reach $2.1 trillion by 2031, growing at a CAGR of 15.2% from 2022-2031.. This in turn, resulted in the growing penetration of online platforms for conducting mice activities. In December 2020, IBTM World in partnership with ENIT delivered some engaging.. Now in the second year of the pandemic, five top trends are on the horizon that will play a key role in the restart phase for the MICE industry. René Proske, owner and managing director of Proske GmbH, has summarised the trends. Didactics are changing. The path is moving away from classic event formats.
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The Europe MICE industry was valued at $405.4 billion in 2020, and is expected to dominate the market growth by garnering $626.0 billion in the forecast period.. The global MICE market size was estimated at USD 802.59 billion in 2023 and is expected to grow at a CAGR of 9.1% from 2024 to 2030. MICE travel is a division of the travel and tourism market in which people travel for business-oriented purposes that include meetings, incentives, conferences, and exhibitions (MICE).
